2012 Archery Elk Hunt in Central Idaho

2012 Archery Elk Hunt in Central Idaho

My 2012 archery elk season ended with wolves howling in the valley and a full moon on the horizon. It was another magical year with close encounters, opportunities and memories that will last forever.  However, this year was a lot different.  Idaho suffered the worst wildfire season to date and smoke filled skies lasted the [...]

Firestorm Buck

Firestorm Buck

This past August, I had the the opportunity to join Sun Valley Outfitters for a hunt of a lifetime in the remote back country of central Idaho. The name of the video, “Firestorm Buck”, is due to Idaho’s worst forest fire season on record. It’s hard to describe the amount of hard work and planning [...]

Save Your Ears and Eyes from Severe Injuries

Save Your Ears and Eyes from Severe Injuries

Last month, I helped organize the first Smith Elite On Review here in central Idaho. Rick Elder, Executive Director of Smith Elite, along with Primary Weapons Systems out of Boise, Idaho, and I had a chance to review and test five different firearms ranging from a 22 rifle to a MK14. Safety was our top priority. [...]

Outdoor CEOs Harness the Power of Social Media

Outdoor CEOs Harness the Power of Social Media

During the last three years, I have witnessed an interesting transformation taking place within the outdoor industry. Each month, more and more outdoor CEO’s learn to harness the power of Social Media through Twitter, Facebook, LinkedIn, and Youtube. These Chief Executive Officers are modern day connectors – much like the infamous Boston silversmith, Paul Revere. If Paul Revere was alive today, he most likely would be a Social Media user with thousands of Twitter followers and Facebook friends. Stay with me on this for a moment…